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Success for Tulsa Law Firm
January 20th, 2012 at 12:31 pm
Posted in Advertising, Featured News
Starting their 3rd quarter with Prolific, Tulsa law firm, Woodward & Guten, has made some revolutionary changes in the way they advertise their firm. Our agency helped WG develop a new brand from the ground up: Reflecting their modern and innovative style as well as their passionate approach to helping their clients.
Background:
Typical to most of their industry, WG relied heavily on yellow page listings and personal referrals to drive new leads, but with the declining use of paper directories, WG was left with a shallow pool of referral business. Not content with their current situation, they contact us to discuss developing an intentional marketing campaign from the ground up with 3 objective in mind: 1) Create a professional image 2) Stimulate steady growth 3) Do so with a lean & cautious budget.
Through our “Purpose Discovery” and “Branding Strategy”, we helped WG discover a better way of communicating the values that we’re central to the way they do business. A mission and logo were created to reflect their new Brand Statement: “Our Clients are More Than Just Cases”.
After the design of a custom marketing plan, the stage was set for an advertising campaign positioned to succeed.
Services Provided:
- Brand Strategy and Logo Design
- Collateral Design
- Website Design
- Email Marketing
- Photography
- Facebook & Social Marketing
- Search Engine Marketing
- Customer Relationship Systems
- Direct Mail
